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Its a way to save a bit if youre a regular smoker

When the US Food and Drug Administration (FDA) tried to force tobacco companies to print health warnings and pictures of negative health consequences on cigarette packages, tobacco firms successfully argued that it would unconstitutionally violate their rights to freedom of speech under the First Amendment

The rules around flavours have changed a bit, so youll mostly find tobacco, mint, and menthol flavours available in regular shops, but other flavours might be online

In addition, a new set of 14 health warnings and images have been rolled out, enlarged to cover at least 75% of the front of the packet

Auckland black market tobacco: Dairies selling illegal smokes for organised crime groups | Stuff

Think about how much you smoke and what youre looking for in an alternative