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The Joe Camel Campaign (19881997) Joe Camel was a smooth, cartoon mascot created by R.J. Reynolds to promote Camel cigarettes, launching in 1988 and quickly becoming one of the most recognizable ad Joe Camel was more than just a mascothe was Big Tobacco's way of targeting kids. Studies showed he was as recognizable to children as Mickey Mouse, proving these ads weren't just for A Stop Motion 'Camel' Cigarettes Work Print The Rise and Fall of Joe Camel, The Cartoon Who Encouraged Kids to Smoke Did any child actually give a damn about Joe Camel? : r Xennials camel cigarettes cartoon Meet Joe Camel, The Smooth Character Who Encouraged Children To Smoke
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