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British American Tobacco Brands & Innovation British American Tobacco and Philip Morris International have released dozens of new brands of flavor capsule cigarettes across Latin America in recent years despite promises to move away from cigarettes in British American Tobacco, one of the world's largest tobacco companies, is trying to keep up as cigarette use among U.S. adults is at an all time low. To do that, they are moving British American Tobacco Writes Down Value of Brands by $31 Billion The New York Times _Our Brands ITG Brands, LLC British American Tobacco Driving innovation

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